Pumpkin Cake Roll is moist, pumpkin genoise cake filled with fresh, sweetened whipped cream, and is reminiscent of pumpkin pie without all the work. It's classic, delicious, and guaranteed to please! About a month ago when I asked my Facebook readers if they'd rather see pumpkin cheesecake, pumpkin cake roll, or pumpkin donuts for my 2nd blog anniversary recipe, they chose cheesecake.